QIPCO renews sponsorship of Guineas Festival until 2024
10th June 2015
Newmarket Racecourses are very pleased to announce that QIPCO have renewed their sponsorship of both the Guineas Festival and the entire British Champions Series until 2024.
Under the extended deal the value of both the QIPCO sponsored 1000 and 2000 Guineas at Newmarket’s Rowley Mile Racecourse, the first two British Classics of the year, will increase to £500,000 each from 2016, a £140,000 increase across the two races and further cementing their position as the most valuable races of their type in Europe.
In 2011, QIPCO became title sponsors of British Champions Series which commences at the QIPCO Guineas Festival at Newmarket and culminating in QIPCO British Champions Day at Ascot, the richest raceday in Britain worth £4 million. Since its launch, prize money across the 35 premier race series has increased by 50% to £17.4 million in 2015.
Both deals are indicative of QIPCO’s continued commitment to British Racing which accompanies their growing racing and breeding interests, as highlighted by a Deloitte report published today. The report draws together the wide range of investment in British Racing by QIPCO and its related entities, from a grassroots level up and demonstrates the benefits of QIPCO basing their racing operation in Britain, including £10m of capital investment and supporting over 90 stud and stable staff jobs across the country.
Amy Starkey, Regional Director, Jockey Club Racecourses, East Region, said;
“We are very grateful to QIPCO for their further contribution to both the QIPCO Guineas Festival and British racing as a whole. They have been a very valued sponsor of ours for over five years now and it is fantastic news that this relationship will continue.
"The QIPCO Guineas Festival makes up two key days in the British racing calendar with the first two Classics of the year and has experienced a 35% crowd increase since 2011. We are proud that the QIPCO 2000 average since 2012 and we look forward to growing this event further with QIPCO.”