The Roar

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Your ultimate hub for everything Cheltenham Festival 2027. Stay ahead with the latest racing news, entertainment announcements, and exclusive updates.

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Hospitality at the Cheltenham Festival

2026 Highlights

About The Event

more than just the racing

Cheltenham Festival Style

Although there isn't an official dress code for The Cheltenham Festival, smart is preferable and often adopted. We advise you to check the forecast and dress accordingly to make your day with us as extraordinary as possible.

Off-track Entertainment

There will be live entertainment before, during and after racing in all three enclosures across all four days of the Cheltenham Festival.

Best Dressed Competition

The style awards celebrate vintage and borrowed items, as well as investment pieces that can be passed down through generations. We encourage all racegoers to showcase their unique and personal style, and to share the stories behind their amazing outfits with friends, family, and on social media.

The awards are open to both men and women, and we can't wait to see the incredible fashion on display!

Catch up on the latest from the Festival blog

JOSEPH O’BRIEN – A MASTER TRAINER UNDER BOTH CODES

Juggling teams that are capable of striking at the highest level on both the Flat and over Jumps is a talent that few have managed to master better in recent seasons than Joseph O’Brien.

FROM THE CREASE TO THE WINNER’S ENCLOSURE

When Craig Kieswetter held aloft the cricket T20 World Cup trophy in 2010 following his player-of-the-match performance for England during their victory over Australia, little did he think at the time he would enjoy another moment in sport to rival that occasion.

Jukebox Man 'Dream'

Ex-football manager Harry Redknapp is preparing for his biggest day as a racehorse owner.

Four Magical days

Four Magical days in March when a corner of the Cotswolds becomes the emotional capital of sport, where anticipation hangs in the air and the past, present and future of jump racing collide with a force that is impossible to ignore.

From Trials Day to Festival Glory

Festival Trials Day has long been one of the most revealing afternoons of the National Hunt season. Staged at the Home of Jump Racing in late January, it offers fans a tantalising glimpse of what might unfold when the Cheltenham Festival rolls around in March.

Chez Roux

Michel Roux returns to the Cheltenham Festival in 2026, bringing his signature style and exceptional dining experience to racegoers once again. But before he steps back into the restaurant, we sat him down for a fun game of This or That - a rapid-fire challenge revealing his food favourites, kitchen quirks, and a few surprising choices.

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First-Time at Cheltenham Festival?

Attending the Cheltenham Festival for the first time is an experience like no other — a thrilling mix of top-class racing, electric atmosphere and plenty of places to explore. If it’s your debut, here’s a streamlined guide to help you make the most of your day.

RACHAEL BLACKMORE APPOINTED ‘HEAD OF LADIES DAY’ AT CHELTENHAM RACECOURSE

Cheltenham Racecourse has announced the appointment of Rachael Blackmore in a new ambassadorial role as Head of Ladies Day at The Festival, in a move to encourage more women to come racing.

The New TV Ad

The anticipation builds long before the first race. The crowd holds its breath, united by a single heartbeat. Then comes the roar — pure electricity, rolling across the stands, echoing through history.

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Stein's Blog

This month, we sat down with Jack Stein, Chef Director of the Stein Restaurant Group, to talk about the new ‘Steins at Cheltenham’ restaurant.

The Road to the Festival

They say all roads lead to Cheltenham but there are many roads and many races between the season kicking off in October and the Festival in March. We’ve picked a few big races to put in your diary to watch in the build-up.

Relive the best racing moments from 2025

The 2025 Cheltenham Festival provided story after story. We've rounded up some of the best moments we saw on the track.

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Unforgettable Cheltenham Festival Moments

Dive into some of the most iconic and jaw-dropping moments the Cheltenham Festival has ever produced! This compilation captures the raw energy, drama, and unforgettable triumphs that make Cheltenham legendary.

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Golden Ace

Thrilling finishes are what make the Cheltenham Festival the spectacle that it is - and few are likely to ever come close to matching the drama of this year’s Unibet Champion Hurdle.

Ruby Walsh wins in 2016

Ruby Walsh knows his way into the Cheltenham Festival winners' enclosure better than any other jockey. The 2016 Cheltenham Festival was a vintage year for him, relive all of his winners.

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The Remarkable Rise of Gavin Cromwell

When Gavin Cromwell was carrying out his rounds as farrier, little did he think his career would change so much that instead of shoeing champions he would end up training them.

Pick your enclosure

Club Enclosure

There's no better way to experience a day at the races, than the unrivalled Club Experience. Enjoy exclusive access to all premium public areas and breathtaking views from the main grandstand, Members' lawn, and the iconic winning post.

Tattersalls Enclosure

Experience the excitement of the raceday from the Tattersalls Enclosure. Located in the heart of the racecourse, this vibrant enclosure offers a great view of the thrilling races. (Club customers can access all the Tattersall areas).

Best Mate Enclosure

Best Mate Enclosure offers an atmosphere like no other. Arguably with the best views of the racing directly opposite the main grandstand and adjacent to the finish line. Best Mate is a favourite spot for groups, offering the perfect setting for a day of unforgettable racing action and celebration.

Plan Your Visit

Fancy an upgrade?

The Roar

Welcome to The Roar

Nothing Feels Like Cheltenham: Watch The 2027 Cheltenham Festival TV ad!

more than just the racing

Cheltenham Festival Style

Off-track Entertainment

Best Dressed Competition

Catch up on the latest from the Festival blog

JOSEPH O’BRIEN – A MASTER TRAINER UNDER BOTH CODES

FROM THE CREASE TO THE WINNER’S ENCLOSURE

Jukebox Man 'Dream'

Four Magical days

From Trials Day to Festival Glory

Chez Roux

First-Time at Cheltenham Festival?

RACHAEL BLACKMORE APPOINTED ‘HEAD OF LADIES DAY’ AT CHELTENHAM RACECOURSE

The New TV Ad

Stein's Blog

The Road to the Festival

Relive the best racing moments from 2025

Unforgettable Cheltenham Festival Moments

Golden Ace

Ruby Walsh wins in 2016

The Remarkable Rise of Gavin Cromwell

Pick your enclosure

Club Enclosure

Tattersalls Enclosure

Best Mate Enclosure

Plan Your Visit

Plan Your Day

Travel & Parking

Race Schedule

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Fancy an upgrade?

The Roar

Welcome to The Roar

Nothing Feels Like Cheltenham: Watch The 2027 Cheltenham Festival TV ad!

more than just the racing

Catch up on the latest from the Festival blog

Pick your enclosure

Plan Your Visit