It begins, as it always does, with The William Hill Showcase on Friday 23 and Saturday 24 October. There is something of a first-day feel about the meeting. Expectation and anticipation in the paddock are matched by the crowd and, whether we like it or not, the road to the Festival, however distant it may seem, is already under way.
Saturday evening brings a rather different sort of excitement, with FABBAGIRLS following the racing with the songs, costumes and exuberance of the world's leading ABBA tribute act.
Then comes The November Meeting, from 13 to 15 November, and this is the one where Cheltenham finds its full voice. Three days that have been named 'Racing’s ultimate weekender' and it's easy to see why.
Countryside Day gets things underway, celebrating the rural life and tradition that surrounds us, before Super Saturday takes centre stage with the Paddy Power Gold Cup. Carnival Sunday brings the weekend to a close with six races, Shetland pony racing and the always entertaining mascot race. There is music after racing on the first two days, with MASSAOKE, a giant live-band sing-along party, taking place on Saturday.
It is difficult to think of a better way to spend a November weekend.