BUILD YOUR BRAND AND DRIVE YOUR BUSINESS FORWARD WITH ONE OF THE WORLD LEADERs IN
Newmarket is one of the worldwide market leaders in the flat racing sports industry. Our reputation for the best and most competitive flat events stretches across Europe, North America, and to the Southern Hemisphere.
Brand awareness is at the heart of Flat racing’s appeal, our races command TV coverage and there are a number of racedays featured on free-to-air coverage in Britain, as well as being broadcast live in the likes of the UAE, Japan and Australia.
Sponsorship and Partnerships at Newmarket are not just about race naming rights. Your brand will be showcased in a multitude of ways, from carefully positioned TV camera rich positions to high impact activation through targeted demographic digital campaigns. Our team of creative and innovative professionals are empowered to help you to deliver your brand in the manner you deserve.
At the heart of British sport and culture, it’s about building a relationship between two businesses, utilising a wealth of experience and ensuring your brand is at the forefront of people’s hearts and minds.
We would like to say a massive thank you to all of our sponsors for their support in 2021.
WHY PARTNER WITH US?
- Leverage The Jockey Club data to drive customer insights and acquisition
- Utilise our physical assets on racedays and non-racedays
- Reward your customers and clients with unrivaled hospitality and access
- Deliver Media ROI
- Opportunities with other Jockey Club partners
- Sponsor a race or entire meeting
- Web links and banner placement
- Advertising in racecards and in-house magazines
- Product placement
- Naming rights
- Trade stands
- Hospitality and behind the scenes access for your guests
- Social media partnerships
A raceday is the ideal opportunity for you to showcase your products or brand to our racegoers. Having a presence, be it product placement or a tradestand, gives you face to face contact with our racegoers and opportunity to promote your product or brand in person.
Newmarket Racecourses has previously been host to product placements for the following business sectors:
- Car dealerships
- Estate agents
- Financial business
- Champagne/drinks retailer
THE OPPORTUNITIES TO ENGAGE...
- Title Sponsorship naming rights e.g. “The ‘your name here’ Novice Stakes”
- Full Page Race card advert
- On-Course TV Screen Advert
- Extensive on and off course branding opportunities
- PA Announcement and interview with race day presenter
- Opportunity to present the Best Turned Out award before your race in the parade ring
- Opportunity to present the award to the connections of the winning horse in your race
- Trade Stand/Data Collection/Product Placement opportunities
- Inclusion on our email communications to be viewed by around 100,000 people
- Social Media mentions (likes and RT’s too) to our 80,000 followers of our social pages
Robert Nobbs, Manager of the Heath Court Hotel
‘I can’t say enough about the Partnership Team at Newmarket, Jonathan and Jodi understand my business and always go above and beyond to be creative and innovative to ensure my marketing needs are met. They deliver a fantastic experience and ensure maximum exposure for the Heath Court Hotel by working alongside the social media team, who are also always looking at new ways in which they can promote us. Due to this genuine partnership, our sponsorship has grown from 4 races in 2017 to 35 races across multiple cards in 2019 and I am looking forward to an exciting future ahead.’
Richard Leet, Owner of Black Type Accountancy
‘’How can you improve on perfection? I don’t think you can, but no doubt they will try!’’
PARTNER WITH US TODAY
We're not just Newmarket, we're the Home of Flat racing. We're placed at the heart of British sport and culture and we have a wealth of opportunities that we can help you bring to life.
WOULD YOU LIKE TO PARTNER WITH US?